Marketing Cloud Developer at Apartments.com (Atlanta, GA)

CoStar is currently seeking a Marketing Cloud Developer to join our Atlanta based Apartments.com Marketing team. The Marketing Cloud Developer will work on marketing automations and solution design projects from setup to launch to testing and analysis. We are looking for a person who is passionate about building in the Marketing Cloud environment and is excited to test new ideas. Qualified candidates will be comfortable working in a fast paced environment on multiple projects. This position reports to the Director, Email & CRM.

Job Responsibilities:

• Solution Design using Contact Builder, Journey Builder, Audience Builder, APIs and SMS/Mobile.

• Provide technical knowledge on designing and building out marketing campaigns across different Studios.

• Email campaign setup, segmentation of contacts, A/B testing, deployment of campaigns, and reporting and analytics.

• Create SQL queries in Automation Studio to segment audiences.

• Build, test and deploy email campaigns including personalization and dynamic content; own quality assurance of all outbound campaigns.

• Manage SFMC (Exact Target) to for all campaigns that are responsive, deploy emails in a timely and routine manner to the intended audiences, and set up/monitor basic automations.

• Manage data with SFMC creating segments, data extensions, suppression lists, imports, exports, and working with third party vendors to ensure ongoing data hygiene.

• Build Salesforce reports and dashboards to provide visibility into marketing campaign/email results and measure effectiveness.

• Collaborate across different departments and teams.

• Maintain best practices for Marketing Automation Platforms, including troubleshooting, naming conventions, list management, etc.

Requirements:

• 3+ years of Solution Design experience with Automation Studio, Journey Builder, Contact Builder, Mobile Studio and Email Studio (Marketing Cloud)

• Technical experience in ExactTarget platform including integrations, developing and executing data migrations.

• Competency in SQL/ Ampscript/ JavaScript/HTML/CSS

• Campaign optimization, Salesforce customization and campaign testing

• Proficient in email marketing, list management, analysis

• Experience creating multi-channel campaigns

• Detail-oriented with strong organizational and project management skills

• Demonstrated analytical and problem-solving skills

• Ability to prioritize and handle multiple projects simultaneously, perform in a fast-paced environment, and maintain a high level of detail and accuracy

• Bachelors degree or equivalent

Desired:

• Salesforce Marketing Cloud certifications

• Salesforce Implementation experience

• Salesforce Pardot experience

• Google Analytics experience

by via developer jobs - Stack Overflow