We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age national origin, religion, sexual orientation, gender identity, status as a veteran and basis of disability or any other federal, state or local protected class:
As part of the Visual Branding Team, the Email Coding Associate SalesForce responsibilities include helping with the production/coding of email modules via HTML/CSS and Amp Script for email campaigns, e-newsletters, digital ads, eSpots and web/landing pages in the SalesForce Marketing Cloud Platform (formerly ExactTarget). Actively engages in concept and design strategies with the Design team on layouts and interactions for templates for use within the Salesforce platform, including Marketing Cloud, Digital Sales Assistant and Communities following industry best practices. Workflow also includes Proofing and QA of emails prior to deployment using industry standard tools including Litmus. Projects are expected to be completed within a set timeline to ensure delivery according to determined deadlines and budgets. The Email Coding Associate operates under general management supervision.
ESSENTIAL DUTIES AND RESPONSIBILITIES include the following. Other duties may be assigned.
Work closely with the Marketing Department, Vendors, Merchandising Department and other strategic partners to produce/code individual projects, including concept development, production and final execution of layout email campaigns, landing pages banner ads, roll overs, etc. for a variety of internal and external facing projects.
Code emails in the SalesForce Marketing Cloud platform working from design psds supplied by internal graphic designers. Slice images in photoshop and upload to the SalesForce Marketing Cloud. Utilize, modify or incorporate logic into custom templates in the SalesForce Marketing Cloud using HTML, CSS and Amp Script (Java Script)
Code landing/web pages as need for additional SalesForce Communities and other Visual Branding Team projects including rollovers, eSpots, banner ads, etc.
QA email prior to deployment for internal template adherence following industry best practices
Work with production personnel to provide input, instruction required to complete production of approved emails/web pages smoothly; provide all required specifications to the Marketing Operations Team
Prepare work for possible presentation/proofing to strategic partners on behalf of the department
Assist in updating and organizing the digital asset management system. (WebDAM)
QUALIFICATIONS
To perform this job successfully an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
Proficiency in Macintosh and Windows platforms using design-related programs and content management systems including Adobe Creative Suite, Salesforce Marketing Cloud, Salesforce Digital Sales Assistant and Salesforce Communities; additional software may include Workfront, WebDAM, Microsoft Office Software (PowerPoint, Excel and Word)
Ability to write/edit front-end code HTML, HTML5, CSS, SalesForce, AmpScript, (Javascript preferred)
Ability to organize and maintain multiple jobs simultaneously in a detail-oriented and deadline-driven environment; experience in tracking project time, from start to completion. Workfront experience a plus.
Understanding of and ability to communicate coding details, specifications; proficient with photo retouching and manipulations
Experience coding emails with industry best practices a must. Specific knowledge of the SalesForce Marketing Platform (formerly ExactTarget) preferred.
Solid interpersonal and communication skills; ability to effectively present information and respond to questions across all levels of the organization; and cultivate relationships with internal and external customers to achieve business objectives
Membership in National Advertising or Design trade organizations preferred.
EDUCATION and/or EXPERIENCE
Bachelor's degree in Advertising, Marketing, Design; and 3-5 years of related experience and/or training; or equivalent combination of education and experience
SUPERVISORY RESPONSIBILITIES
This position has no supervisory responsibilities
CERTIFICATES, LICENSES, REGISTRATIONS
None required
PHYSICAL DEMANDS
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
While performing the duties of this job, the employee is regularly required to sit and talk or hear. The employee is occasionally required to stand; walk; use hands to finger, handle, or feel; reach with hands and arms; and stoop, kneel, crouch, or crawl. The employee must regularly lift and/or move up to 10 pounds and occasionally lift and/or move up to 25 pounds. Specific vision abilities required by this job include close vision, distance vision, color vision, and ability to adjust focus.
WORK ENVIRONMENT
The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
The noise level in the work environment is usually moderate.
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